You are under a sink when the next call comes in
Plumbing work is hands-in-the-job work. The phone is in a truck or a pocket with wet gloves over it, and the lead that came in twenty minutes ago has already been answered by someone else.
For plumbers
Water does not wait for you to finish the job you are on. ReplyThemAll replies to every request in seconds, gets the detail that decides whether it is an emergency, and hands you the ones worth stopping for.
Plumbing work is hands-in-the-job work. The phone is in a truck or a pocket with wet gloves over it, and the lead that came in twenty minutes ago has already been answered by someone else.
A slow drip under a vanity and an active leak from a water heater are the same word in a lead form. Without one clarifying question you cannot tell a $180 call from a $2,000 one, and you cannot triage what you cannot see.
When water is on the floor, nobody comparison-shops. The homeowner messages three plumbers and books the first human-sounding reply. Being better is worth nothing if you are third.
A real request of the kind you get, and the reply that goes out before you have seen it.
Water heater is leaking from the bottom, there is a puddle in the garage. Need it replaced, it is a 50 gallon gas unit. What do you charge?
If it is leaking from the bottom of the tank the tank itself has gone, so replacement is the right call. First thing: shut the water supply valve on top of the heater to stop the puddle growing. A standard 50 gallon gas swap runs $1,850 to $2,400 installed depending on venting and code upgrades. Is the heater in the garage on a stand, or on the floor?
Two distinct streams share one inbox. Emergencies arrive at all hours, convert within the hour, and are decided almost entirely by response speed. Planned work — repipes, fixture replacements, water heaters at end of life — arrives during business hours, is compared across three or four bids, and is won by whoever sounds like they understood the job. Treating both the same is why generic auto-replies underperform silence.
Sign in through the marketplace itself. We never ask for your password.
Services, area, price ranges, and the questions you always ask. This is what makes the replies yours.
Start with replies held for your approval. Turn that off once you trust it — most people do within a week.
Every lead gets a reply in seconds, day or night, whether you are on a roof or asleep.
One extra job pays for hundreds of leads. That is the whole argument.
Ranges you have entered, yes. Numbers you have not, never. It is written to say the owner will confirm rather than invent a figure that turns into an argument on site.
That is the first thing it does. Active leaks, no water, and sewage back-ups are triaged as urgent and can ring your phone; a fixture-swap inquiry waits its turn.
For active leaks, yes — it is the one piece of advice that reduces damage while you are on your way, and it signals to the homeowner that a competent person is on the other end.
Reply yourself and the AI goes quiet on that lead for an hour by default. You can also switch it off per lead with one click.
That is where it earns its keep. Overnight emergencies are the leads most often lost outright, because nobody is awake to be third in line.
Set it up once and stop losing jobs to whoever typed faster.
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